Earlier this year, LEGO increased the MSRP of many of its popular building kits. The LEGO Transformers Optimus Prime (10302) was one of the sets, although it didn't go up in price nearly as much as other LEGO sets did. Originally listed at $169.99, it suffered a relatively minor $10 "readjustment" that bought the price up to $179.99. Today, though, there's a rare opportunity to pick this set up for even less than the original MSRP. LEGO Shop has it right now for $143.99, a savings of 20% off.
20% Off LEGO Transformers Optimus Prime
Transforms from robot to truck
The LEGO Transformers Optimus Prime is no small robot. It measures a respectable 14" high, 11" deep, and 8" wide in its robot form and weighs in at about 4.5 pounds. The robot form features 19 points of articulation and several familiar accessories like the Autobot Matrix of Leadership, Energon axe and cube, ion blaster, and jetpack. The total brick count is 1,508 pieces, which averages to just under 10 cents per brick. That's a solid deal, especially if you factor in the sheer awesomeness of this set.
Of course, the best feature of all is the ability to transform from robot to truck. Optimus Prime can transform from robot to truck and back without taking the model apart.
Right now every other store has the LEGO Transformers Optimus Prime for its retail price of $179.99. Not only does the LEGO Shop have it on sale, if you create a LEGO VIP membership (it's free), you can get double rewards points on this purchase. The points can be used on your next purchase at the LEGO Shop. That promotion runs until October 16.
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